The Eternal Optimist Store.

Being an optimist is about looking for more good than bad, more joy than sadness, and more can than can’t. That’s all.

It all started with apparel we created for my solo English Channel swim in 2021. And now it’s available for every optimist out there. Spread the word with this snazzy, high-quality gear. Guaranteed to inspire you and everyone you meet.

The store is open continually, and orders will be submitted to our vendor at the end of each month.

Images on apparel are approximate. Items shipped/delivered in mid-May. Payable via PayPal and major credit cards. $10 flat shipping rates apply (if shipping). Pickup option available.

A portion of all sales will support ocean health and Red Tide mitigation and prevention in the Gulf of Mexico.